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Apple looking at interactive television for TV wall brackets

December 6, 2011
Posted in TV industry news — Written by Nathan

Having taken on all comers in the smartphone and music industries it seems like Apple is now trying to design a TV that will understand you as you talk and motion towards it.

It has been reported that the company is about to start production of a hi-tech “iTV” set. Japanese manufacturers Sharp are already said to be ready to begin making these devices later next year.

What it means for competitors who are still working on their internet-connected TV products we’ll have to wait and see but it seems like the industry will be taking note of this new development.

Peter Misek, analyst at the American bank Jefferies, said:

“Other TV manufacturers have begun a scrambling search to identify what iTV will be and do.

“They hope to avoid the fate of other industries and manufacturers who were caught flat-footed by Apple.”

With their cloud services in full flow, Apple is bound to ensure that their new products will link seamlessly to this and take interactivity to a whole new level.

Pay-TV operators like Virgin Media and BskyB will also be keeping an eye on things as this may affect their standing in the market.

Whatever happens, it won’t impact on the widespread usage of TV wall brackets which can be found in homes up and down the country. Wall-mounting your TV set is perfect for the modern minimalist house and gives viewers the best possible means of enjoying their entertainment however it is delivered by the likes of Apple, Samsung and Sony.

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